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Market segmentation Books

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant Blue Ocean Strategy, Expanded...

W Chan Kim
Buy from $6.19
eBook from $31.99

The New Successful Large Account Management: Maintaining and Growing Your Most Important Assets -- Your Customers The New Successful Large...

Robert B Miller, Stephen E Heiman
Buy from $0.99

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Blue Ocean Strategy: How to...

W Chan Kim, Renee a Mauborgne
Buy from $2.30

Market Segmentation: How to Do It and How to Profit from It Market Segmentation: How to...

Malcolm McDonald
Buy from $34.09

The Long Tail The Long Tail

Chris Anderson
Buy from $1.99

The Wide Lens: A New Strategy for Innovation The Wide Lens: A New Strategy...

Ron Adner
Buy from $1.99

The Discipline of Market Leaders The Discipline of Market...

Michael Treacy, Fred Wiersema
Buy from $0.99

Mergers and Acquisitions Strategy for Consolidations: Roll Up, Roll Out and Innovate for Superior Growth and Returns Mergers and Acquisitions...

Norman Hoffmann
Buy from $60.39
eBook from $67.50

The White Paper Marketing Handbook: How to Generate More Leads and Sales with White Papers, Special Reports, Booklets, and CDs The White Paper Marketing...

Robert W Bly
Buy from $6.41

First, Best, or Different: What Every Entrepreneur Needs to Know about Niche Marketing First, Best, or Different:...

John Bradley Jackson
Buy from $2.35

The W. Chan Kim and Ren?e Mauborgne Blue Ocean Strategy Reader: The Iconic Articles by Bestselling Authors W. Chan Kim and Ren?e Mauborgne The W. Chan Kim and Ren?e...

W Chan Kim, Renee a Mauborgne
Buy from $6.21
eBook from $24.95

Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth Blue Ocean Shift: Beyond...

Renee Mauborgne, W. Chan Kim
Buy from $11.90

Successful Large Account Management Successful Large Account...

Robert Bruce Miller, Stephen E Heiman
Buy from $1.26

The Long Tail from Smartercomics The Long Tail from...

Chris Anderson, Shane Clester (Illustrator)
Buy from $2.04

Latinos, Inc.: The Marketing and Making of a People Latinos, Inc.: The Marketing...

Arlene Davila
Buy from $2.00
eBook from $29.95

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market The Discipline of Market...

Michael Treacy, Fred Wiersema
Buy from $1.25

Style Investing: Unique Insight Into Equity Management Style Investing: Unique...

Richard Bernstein
Buy from $6.37

The Long Tail: Why the Future of Business Is Selling Less of More The Long Tail: Why the Future...

Chris Anderson
Buy from $1.20

Multicultural Intelligence: Eight Make-Or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation Multicultural Intelligence:...

David R Morse
Buy from $2.88

Silvercomm: Marketing Practices and Messages for the Age of Aging Silvercomm: Marketing...

Anne M Cooper, Young Joon Lim
Buy from $36.13
eBook from $18.85

An Audience of One: Drive Superior Results by Making the Radical Shift from Mass Marketing to One-To-One Marketing An Audience of One: Drive...

Jamie Turner, Chuck Moxley
Buy from $1.56
eBook from $28.00

One to One Future One to One Future

Don Peppers
Buy from $0.99

Status Signals: A Sociological Study of Market Competition Status Signals: A...

Joel M Podolny
Buy from $2.89
eBook from $39.95

Unlimited Referrals: Secrets That Turn Business Relationships Into Gold Unlimited Referrals: Secrets...

W R Cates
Buy from $1.49

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