Media Research Methods: Audiences, Institutions, Texts

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This indispensable textbook provides student researchers with extensive guidance and methods from across the social sciences and humanities, showing them how to make informed choices and consider the many alternatives available throughout the research process. Unique in approach, the text focus on how to do media research across three key strands - audiences, institutions and texts -and critically assesses a wide range of methods, addressing why they are appropriate or useful in certain scenarios. Written by two experts ...

Media Research Methods: Audiences, Institutions, Texts 2017, Palgrave

ISBN-13: 9781137552150

2nd 2018 edition

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Media Research Methods: Audiences, Institutions, Texts 2017, Palgrave, Basingstoke

ISBN-13: 9781137552143

2nd edition 2018

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Media Research Methods: Audiences, Institutions, Texts 2004, Palgrave, New York, NY

ISBN-13: 9780333960950

2004 edition

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Media Research Methods: Audiences, Institutions, Texts 2004, Palgrave, New York, NY

ISBN-13: 9780333960943

2004 edition

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