Exploring Public Relations is the definitive academic text on Public Relations. Now in its third edition, the book is essential reading on courses in PR at undergraduate and postgraduate level. It continues to provide a critical analysis of the subject and a sophisticated blend of theory with real life, and includes many case studies, activity exercises, discussion questions and full colour photographs to illustrate the discussions in the text. There is new coverage of the impact of Web 2.0 technologies on PR as well as ...

Exploring Public Relations 2013, Pearson Education Limited, Harlow

ISBN-13: 9780273757771

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Exploring Public Relations 2009, Prentice Hall

ISBN-13: 9780273715948

2nd edition

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Exploring Public Relations 2006, Prentice Hall

ISBN-13: 9780273688891

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