A groundbreaking guide to making profitable businessdecisions Do you wonder why your value initiatives aren't providing thepayoff you'd hoped for? Could it be because you've been thinkingabout value all wrong? According to the authors of thisgroundbreaking guide, there's a very good chance that you have.Using examples from leading companies worldwide, they explain whyevery decision a company makes either creates value or detractsfrom it, and why, if they hope to survive and thrive in today'sincreasingly competitive global ...

Blue Line Imperative 2013, Jossey-Bass

ISBN-13: 9781118510889

Hardcover

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