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Marketing Research Books

The Tipping Point: How Little Things Can Make a Big Difference The Tipping Point: How Little...

Malcolm Gladwell
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Contagious: Why Things Catch on Contagious: Why Things Catch...

Jonah Berger
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The 22 Immutable Laws of Marketing: Exposed and Explained by the World's Two The 22 Immutable Laws of...

Al Ries, Jack Trout
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eBook from $9.95

Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Continuous Discovery Habits:...

Teresa Torres
Buy from $9.80

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Alchemy: The Dark Art and...

Rory Sutherland
Buy from $9.30
eBook from $10.47

The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains The Hacking of the American...

Robert H Lustig
Buy from $5.79

The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback The Lean Product Playbook:...

Dan Olsen
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eBook from $22.00

All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works - And Why Authenticity Is the Best Marketing of All All Marketers Are Liars: The...

Seth Godin
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Hooked: How to Build Habit-Forming Products Hooked: How to Build Habit...

Nir Eyal
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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond Why We Buy: The Science of...

Paco Underhill
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How Brands Grow: What Marketers Don't Know How Brands Grow: What...

Byron Sharp
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eBook from $23.02

Testing Business Ideas: A Field Guide for Rapid Experimentation Testing Business Ideas: A...

David J Bland, Alexander Osterwalder
Buy from $13.17
eBook from $21.00

No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich No B.S. Marketing to the...

Dan S Kennedy
Buy from $9.16
eBook from $9.99

Buyology: Truth And Lies About Why We Buy Buyology: Truth And Lies...

Martin Lindstrom
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Purple Cow: Transform Your Business by Being Remarkable Purple Cow: Transform Your...

Seth Godin
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The Brand Flip: Why Customers Now Run Companies and How to Profit from it The Brand Flip: Why Customers...

Marty Neumeier
Buy from $23.13
eBook from $23.99

Invisible Influence: The Hidden Forces That Shape Behavior Invisible Influence: The...

Jonah Berger
Buy from $1.45

Train Your Brain: How to Build a Million Dollar Business in Record Time Train Your Brain: How to...

Dana Wilde
Buy from $1.99

Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants Questions That Sell: The...

Paul Cherry
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eBook from $10.95

Interviewing Users: How to Uncover Compelling Insights Interviewing Users: How to...

Steve Portigal
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eBook from $24.99

Small Data: The Tiny Clues That Uncover Huge Trends Small Data: The Tiny Clues...

Martin Lindstrom
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How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands How Brands Grow 2 Revised...

Jenni Romaniuk, Bryon Sharp
Buy from $25.48
eBook from $23.02

The Workshop Book: How to Design and Lead Successful Workshops The Workshop Book: How to...

Pamela Hamilton
Buy from $23.47
eBook from $17.99

The Influencer Code: How to Unlock the Power of Influencer Marketing The Influencer Code: How to...

Amanda Russell
Buy from $6.43

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