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Crystallizing Public Opinion - Bernays, Edward L
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Crystallizing Public Opinion is a book written by Edward Bernays and published in 1923. It is perhaps the first book to define and explain the field of public relations. Bernays defines the counsel on public relations, as, more than a press agent, someone who can create a useful symbolic linkage among the masses. Appropriate messages should be crafted based on careful study of group psychology, and disseminated by not merely purveying but actually creating news. He gives examples from his early career and cites ideas from ...

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Crystallizing Public Opinion 2019, Dover Publications

ISBN-13: 9780486836584

Trade paperback

Crystallizing Public Opinion 2019, Wilder Publications

ISBN-13: 9781515440079

Hardcover

Crystallizing Public Opinion 2019, Suzeteo Enterprises

ISBN-13: 9781947844919

Hardcover

Crystallizing Public Opinion 2019, Digireads.com

ISBN-13: 9781420962994

Trade paperback

Crystallizing Public Opinion 2019, Martino Fine Books

ISBN-13: 9781684222360

Trade paperback

Crystallizing Public Opinion 2019, Suzeteo Enterprises

ISBN-13: 9781947844926

Trade paperback

Crystallizing Public Opinion 2019, Indoeuropeanpublishing.com

ISBN-13: 9781644390467

Trade paperback

Crystallizing Public Opinion 2019, Independently Published

ISBN-13: 9781096559092

Trade paperback

Crystallizing Public Opinion 2019, Indoeuropeanpublishing.com

ISBN-13: 9781644390474

Hardcover

Crystallizing Public Opinion 2017, WWW.Snowballpublishing.com

ISBN-13: 9781684113040

Trade paperback

Crystallizing Public Opinion 2011, Ig Publishing

ISBN-13: 9781935439264

Trade paperback

Crystallizing Public Opinion 2004, Kessinger Publishing, Whitefish MT

ISBN-13: 9781417915088

Trade paperback