Dawn Iacobucci

Dawn Iacobucci is the Bronson Ingram Professor of Marketing at the Owen Graduate School of Management, Vanderbilt University. Previously, she was the Senior Associate Dean for Owen (2008-2010) and Professor of Marketing at Kellogg (Northwestern, 1987-2004), University of Arizona (2001-2002), and Wharton (University of Pennsylvania, 2004-2007). She received her MS in Statistics and MA and PhD in Quantitative Psychology from the University of Illinois at Urbana-Champaign and her MTS from Garrett...See more