Sales Management: Analysis and Decision Making

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Updated throughout with new vignettes, boxes, cases, and more, this classic text blends the most recent sales management research with real-life "best practices" of leading sales organizations. The text focuses on the importance of employing different sales strategies for different consumer groups, and on integrating corporate, business, marketing, and sales strategies. It equips students with a strong foundation in current trends and issues, and identifies the skill sets needed for the 21st century.

Sales Management: Analysis and Decision-Making 2015, M.E. Sharpe, Armonk

ISBN-13: 9780765644510

9th Revised edition

Paperback

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Sales Management: Analysis and Decision Making 2012, Routledge

ISBN-13: 9780765626400

8th edition

Trade paperback

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Sales Management: Analysis and Decision Making 2008, M.E. Sharpe

ISBN-13: 9780765622594

7th edition

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Sales Management: Analysis and Decision Making 2005, Thomson South-Western

ISBN-13: 9780324321050

6th edition

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Sales Management: Analysis and Decision Making 2003, Thomson South-Western

ISBN-13: 9780324191080

5th edition

Trade paperback

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Sales Management: Analysis and Decision Making 1992, Dryden Press

ISBN-13: 9780030541681

2nd edition

Hardcover

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Sales Management: Analysis and Decision-making 1989, Holt,Rinehart & Winston of Canada Ltd

ISBN-13: 9780030283079

International edition

Paperback

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