Media Effects Research: A Basic Overview

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Combining intriguing examples with the latest research available, MEDIA EFFECTS RESEARCH: A BASIC OVERVIEW, 5e, helps you understand the true impact of media today. Known for his engaging, personal narrative style, the author presents media theories in the context of current research findings-giving you a comprehensive introduction to mass media's effects on society. The book clearly explains how the effects of mass media are measured and what the latest research has concluded about media's influence on our lives. Cutting ...

Media Effects Research: A Basic Overview 2014, CENGAGE Learning Custom Publishing, Mason, OH

ISBN-13: 9781305077478

5th edition

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Media Effects Research: A Basic Overview 2012, Wadsworth Publishing Co Inc, Belmont, CA

ISBN-13: 9781111344450

4th edition

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Media Effects Research: A Basic Overview 2009, Wadsworth Publishing Company, Boston, MA

ISBN-13: 9780495567851

3rd edition

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Media Effects Research: A Basic Overview 2009, Wadsworth Publishing Co Inc, Belmont, CA

ISBN-13: 9780495568544

3rd edition

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Media Effects Research: A Basic Overview 2001, Wadsworth Publishing Company, Belmont, CA

ISBN-13: 9780534545864

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