Why People Don't Buy Things: Five Proven Steps to Connect with Your Customers and Dramatically Increase Your Sales

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By teaching sales people how to recognize different buying profiles, this book offers a wealth of strategies and tactics to break out of non-productive patterns, forge new relationships, and turn promising prospects into repeat customers.

Why People Don't Buy Things: Five Proven Steps to Connect with Your Customers and Dramatically Increase Your Sales 1998, Basic Books (AZ), Reading, MA

ISBN-13: 9780738200125

Hardcover

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