Trolley Wars: The Battle of the Supermarkets

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The story of the ferocious battle for supremacy of the four main supermarket chains in Britain - Sainsbury, Tesco, Safeway and Asda. There are dynasties in decline, upstarts coming of age and those who struggle by the wayside. The story of how Tesco came from brash beginnings to challenge and finally overtake the patrician Sainsbury as the market leader in 1995 stunned the retailing world, and raised the curtain on the dramatic rise of supermarket chains in the second half of the 20th century. Behind the bare statistics of ...

Trolley Wars: The Battle of the Supermarkets 2006, Profile Books(GB)

ISBN-13: 9781861976963

Trade paperback

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Trolley Wars: The Battle of the Supermarkets 2005, Profile Books(GB)

ISBN-13: 9781861976611

Hardcover

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