Trading Words: Poetry, Typography, and Illustrated Books in the Modern Literary Economy

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Between the turn of the century and about 1940, dramatic changes took place in both British and American print culture. Publishers scrambled as new markets developed or were created via advertising. Lithographers and designers helped establish the preeminence of "modern" aesthetics. And the centuries-old printing industry was transformed by unprecedented technological advances. In Trading Words Claire Hoertz Badaracco examines these fascinating developments in an engaging study of the economics of literary design. She ...

Trading Words: Poetry, Typography, and Illustrated Books in the Modern Literary Economy 1995, Johns Hopkins University Press, Baltimore, MD

ISBN-13: 9780801848599

Hardcover

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