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Tourism: The Business of Hospitality and Travel, Global Edition

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Tourism: The Business of Hospitality and Travel, Global Edition - Cook, Roy, and Hsu, Cathy H. C., and Taylor, Lorraine
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For introductory hospitality or tourism courses A comprehensive, international view of the business of tourism The engaging writing style and hundreds of updated industry examples make Tourism: The Business of Hospitality and Travel, 6th Edition, the perfect textbook for students taking their first hospitality or tourism class. It views the industry from a holistic, global business perspective-examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model ...

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Tourism: The Business of Hospitality and Travel, Global Edition 2017, Pearson Education Limited, Harlow

ISBN-13: 9781292221670

6th edition

Paperback