The eBay Marketing Bible: Everything You Need to Know to Reach More Customers and Maximize Your Profits

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Competition for customers on eBay is fierce. There are now approximately 1.3 million sellers who rely on eBay as a part-time or full-time source of income. And while there is undoubtedly still big money to be made, it is becoming increasingly difficult for sellers to stand out from the crowd. Written by eBayUniversity instructors Cliff Ennico and Cindy Shebley, The eBay Marketing Bible offers advice to sellers on identifying their customers, determining what items will sell best, and using eBay's many promotional tools to ...

The eBay Marketing Bible: Everything You Need to Know to Reach More Customers and Maximize Your Profits 2009, AMACOM/American Management Association, New York, NY

ISBN-13: 9780814414408

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