The Upside of Irrationality


Write The First Customer Review

The provocative follow-up to the "New York Times" bestseller "Predictably Irrational" Why can large bonuses make CEOs less productive? How can confusing directions actually help us? Why is revenge so important to us? Why is there such a big difference between what we "think" will make us happy and what "really" makes us happy? In his groundbreaking book "Predictably Irrational," social scientist Dan Ariely revealed the multiple biases that lead us into making unwise decisions. Now, in "The Upside of Irrationality," he ...