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The Ultimate Question: Driving Good Profits and True Growth

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The Ultimate Question: Driving Good Profits and True Growth - Reichheld, Fred
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CEOs regularly announce ambitious growth targets, then fail to achieve them. The reason? Too many companies are addicted to bad profits. These corporate steroids boost short-term earnings but burn out the employees and alienate customers. They undermine growth by creating legions of detractors--customers who sully the firm's reputation and switch to competitors at the earliest opportunity. Now loyalty expert Fred Reichheld shows how to reverse the equation, turning customers into promoters who generate good profits and ...

The Ultimate Question: Driving Good Profits and True Growth 2014, Franklin Covey on Brilliance Audio

ISBN-13: 9781491586754

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The Ultimate Question: Driving Good Profits and True Growth 2012, Franklin Covey on Brilliance Audio

ISBN-13: 9781455893522

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The Ultimate Question: Driving Good Profits and True Growth 2011, Franklin Covey, Salt Lake City

ISBN-13: 9781929494958

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The Ultimate Question: Driving Good Profits and True Growth 2006, Harvard Business Review Press, Boston, MA

ISBN-13: 9781591397830

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