The New Conceptual Selling: The One-to-One Selling System That Builds a Win-Win Buyer-seller Relationship

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"Conceptual Selling is the only help available to a sales professional to deliver what the customer really wants." -John Knopp, Hewlett-Packard Corporation "Conceptual Selling is different from all other sales training... It maps a course and shows you where to go. Nobody has ever done this in training salesmen. The questioning process is unique and superb." -David Schick, Vice President, Sales/Marketing, Saga Corporation Conceptual Selling is a thoroughly validated systematic process that has been shown to produce ...

The New Conceptual Selling: The One-to-one Selling System that Builds a Win-win Buyer-seller Relationship 2003, Kogan Page Ltd, London

ISBN-13: 9780749441319

2nd Revised edition

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