The Mastery of Innovation: A Field Guide to Lean Product Development

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The Mastery of Innovation: A Field Guide to Lean Product Development - Radeka, Katherine
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What do Ford Motor Company, Steelcase, Scania, Goodyear, Novo Nordisk, and Philips Electronics have in common? They all need to get their best ideas to market as fast as possible. They need to achieve the mastery of innovation. When these companies needed to accelerate time-to-market, get more new products to customers, and improve their ROI from investments in R&D, they turned to Lean Product Development to help them master the process of innovation. By adapting Lean ideas to their specific product development challenges, ...

The Mastery of Innovation: A Field Guide to Lean Product Development 2012, Productivity Press, Portland

ISBN-13: 9781439877029

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