The Market Makers: How Retailers Are Reshaping the Global Economy

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The huge expansion of new marketplaces and new retailers over the last fifty years has created a retail revolution. These large and globally sophisticated retailers have harnessed the new technologies in communications and logistics to build consumer markets around the world and to create suppliers, new types of manufacturers, that provide consumers with whatever goods they want to buy. These global retailers are at the hub of the new global economy. They are the new Market Makers, and they have changed the way the global ...

The Market Makers: How Retailers are Reshaping the Global Economy 2012, Oxford University Press, Oxford

ISBN-13: 9780199655878

Paperback

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The Market Makers: How Retailers Are Reshaping the Global Economy 2011, OUP UK, Oxford, England

ISBN-13: 9780199590179

Hardcover

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