The Experience Economy: Work is Theatre & Every Business a Stage

by

With "The Experience Economy", the authors raise the curtain on competitive pricing strategies and reveal that businesses are missing their best opportunity for providing consumers with what they truly want: an experience.

The Experience Economy: Work is Theatre & Every Business a Stage 1999, Harvard Business School Press, Boston, MA

ISBN-13: 9780875848198

Hardcover

Select
The Experience Economy: Work is Theatre & Every Business a Stage 1999, HighBridge Audio, Hawthorn

ISBN-13: 9781565113503

Abridged

Audiobook cassette

Select