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The Elements of LOGO Design: Design Thinking, Branding, Making Marks

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The Elements of Logo Design: Design Thinking, Branding, Making Marks - White, Alex W., and Kuyper, Jerry (Foreword by)
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A Visually Stunning Guide to Learning the Art of Logo Design Designers looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo. With more than four hundred examples culled from advertising, editorial, and web use, ...

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The Elements of Logo Design: Design Thinking, Branding, Making Marks 2018, Allworth Press,U.S., New York

ISBN-13: 9781621536741

Trade paperback

The Elements of LOGO Design: Design Thinking, Branding, Making Marks 2017, Allworth

ISBN-13: 9781621536024

Hardcover