The Complete Guide to Customer Service

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Presents the ten key guidelines for moving an organization to service excellence and keeping it there. Illustrates principles with down-to-earth examples for both large and small companies, giving readers a wide range of situations with which they can identify. The guidelines cover all the relevant functional areas, such as training, advertising, daily operations, finance, etc. Also shows the nineteen functions for maintaining a successful complaint handling unit. Each chapter concludes with separate lists of guidelines for ...

The Complete Guide to Customer Service 1989, Wiley, New York, NY

ISBN-13: 9780471624288

Hardcover

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