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The Cold Start Problem: Using Network Effects to Scale Your Product

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The Cold Start Problem: Using Network Effects to Scale Your Product - Chen, Andrew
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Brought to you by Penguin. A transformative guide to growing any business, from one of Silicon Valley's most esteemed investors Why do some products take off? And what can we learn from them? The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem. Andrew Chen has a solution. As a partner at the pre-eminent VC firm Andreesen Horowitz, he has invested in some of the world's fastest-growing companies. Along ...

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The Cold Start Problem: Using Network Effects to Scale Your Product 2021, Random House Business Books, London

ISBN-13: 9781847942784

Trade paperback

The Cold Start Problem: Using Network Effects to Scale Your Product 2021, Random House Business Books, London

ISBN-13: 9781847942777

Hardcover