The Awakening Giant: Continuity and Change in ICI

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First published in 1985, this book is about Imperial Chemical Industries' response to the changing social, political, business and economic environment over the past twenty years. Using personal interviews and archival material, Andrew Pettigrew examines the evolution of business strategy, organisation structure and culture, technology and union-management relations within this corporate giant over an extended period of time. It is a compelling account, told from the inside, by one of the world's leading management and ...

The Awakening Giant: Continuity and Change in ICI 2012, Routledge, London

ISBN-13: 9780415668767

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