The Alpha Factor Project: A Revolutionary New Look at What Really Creates Market Dominance and Self-Sustaining Success

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Create dramatic, sustainable new growth by understanding The Alpha Factor: the secret to how some companies can drive and dominate decisions among customers, competitors, and referral agents. More than 15 years of research and real-world testing went into this project. It proved that top managers can manage and predictably control the revenue side of a business to drive self-sustaining success. Using Alpha Factor principles turned around US Savings Bonds for the US Department of the Treasury and more than doubled per store ...

The Alpha Factor Project: A Revolutionary New Look at What Really Creates Market Dominance and Self-Sustaining Success 2008, Westlyn Pub

ISBN-13: 9780980003109

Hardcover

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