The Age of Selfish Altruism: Why New Values Are Killing Consumerism

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Alan Fairnington has distilled the emerging attitudes towards our business and social mores, and traditional consumption habits in an insightful and highly readable forecast of twenty-first century trends and developments. Julie Sherborne Managing Director ACP Magazines Asia This book is a most important framing of our evolving marketplace. Companies, governments and NGOs need to pay attention and think through its ramifications. Dr. Alan Middleton Executive Director, Marketing Professor Schulich ...

The Age of Selfish Altruism: Why New Values Are Killing Consumerism 2010, John Wiley & Sons, Singapore

ISBN-13: 9780470825082

Hardcover

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