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Sports and Entertainment Marketing

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Sports and Entertainment Marketing - Kaser, Ken, and Oelkers, Dotty
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Sports and Entertainment Marketing 2E (Hardbound) incorporates feedback from instructors across the country. New video, more activities and projects, examples that cover a wider variety of teams and artists, new photos, and more comprehensive DECA prep combine to improve this second edition. The hugely popular sports and entertainment topics continue to be the foundation for teaching marketing concepts. Each marketing function is incorporated throughout the text and is highlighted with an icon to indicate how it is used ...

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Sports and Entertainment Marketing 2007, Cengage Learning

ISBN-13: 9780538445146

3rd edition

Hardcover

Sports and Entertainment Marketing 2007, Cengage Learning

ISBN-13: 9780538445153

3rd edition

Trade paperback

Sports and Entertainment Marketing 2004, South-Western, Mason, OH

ISBN-13: 9780538440493

2nd Revised edition

Hardcover

Sports and Entertainment Marketing 2004, South Western Educational Publishing

ISBN-13: 9780538438896

2nd Revised edition

Trade paperback

Sports and Entertainment Marketing 1999, South Western Educational Publishing, Mason

ISBN-13: 9780538694773

Trade paperback