Social Networking for Nonprofits: Increasing Engagement in a Mobile and Web 2.0 World

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Covers ways to use social tools to foster connection; includes coverage of social platform characteristics, evolving educational applications, legal implications and risks, goals for and measures of return, planning for social initiatives, and revenue opportunities; includes numerous examples

Social Networking for Nonprofits: Increasing Engagement in a Mobile and Web 2.0 World 2011, Association Management Press,U.S.

ISBN-13: 9780880343176

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