Smart Business Metrics: Measure What Really Counts and Manage What Makes the Difference


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A CEO receives a full bonus in a year when the share price fell by 70%. Why? Because the remuneration committee say he has `met all his operating targets'. Have the right operating targets been set?If you are going to manage by numbers, make sure they are the right ones.Understanding your organization's key performance drivers is crucial to the success of your business. Too often, the wrong operating targets are set, and bad targets can bring bad performance.Smart Business Metrics provides the tools that will enable you to ...

Smart Business Metrics: Measure what really counts and manage what makes the difference 2003, Financial Times Prentice Hall, Harlow

ISBN-13: 9780273663966