Simplicity Marketing: End Brand Complexity, Clutter, and Confusion

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"Simplicity Marketing" is a disciplined set of strategies that teaches how to make brands an obvious, stand-out choice for customers. Line drawings.

Simplicity Marketing: End Brand Complexity, Clutter, and Confusion 2007, Free Press, New York, NY

ISBN-13: 9781416576440

Trade paperback

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Simplicity Marketing: End Brand Complexity, Clutter, and Confusion 2000, Free Press, New York, NY

ISBN-13: 9780684859187

Hardcover

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