Signs and Machines: Capitalism and the Production of Subjectivity

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"Capital is a semiotic operator" this assertion by Felix Guattari is at the heart of Maurizio Lazzarato's Signs and Machines , which asks us to leave behind the logocentrism that still informs so many critical theories. Lazzarato calls instead for a new theory capable of explaining how signs function in the economy, in power apparatuses, and in the production of subjectivity. Moving beyond the dualism of signifier and signified, Signs and Machines shows how signs act as "sign-operators" that enter directly into ...

Signs and Machines: Capitalism and the Production of Subjectivity 2014, Semiotext(e), Cambridge

ISBN-13: 9781584351306

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