Shelf Space: Modern Package Design 1945-1965

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World War II is over, and the supermarket shelves are groaning under the weight of thousands of new items. From aerosol sprays to TV dinners to molded plastics--the package designer's task has never been more challenging, or more fun. Designers and pop culture buffs alike will revel in this outstanding portfolio of package design from the mid-1940s to mid-1960s, a veritable social history of postwar consumer culture. 154 color and 17 b&w images.

Shelf Space: Modern Package Design 1945-1965 1998, Chronicle Books, San Francisco, CA

ISBN-13: 9780811817844

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