Selling Technology: The Changing Shape of Sales in an Information Economy

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Selling Technology offers a look at high-tech markets from within, through the experience of salespeople, purchasing agents, and engineers who construct markets for emergent technologies through their daily engagement in sales interactions. Although...

Selling Technology: The Changing Shape of Sales in an Information Economy 2006, Cornell University Press, Ithaca

ISBN-13: 9780801473197

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Selling Technology: The Changing Shape of Sales in an Information Economy 2006, ILR Press

ISBN-13: 9780801444319

Hardcover

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