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Selling & Sales Management

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Selling and Sales Management - Jobber, David, and Lancaster, Geoff
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Over the last twenty years, "Selling and Sales Management "has proved itself to be the definitive text in this exciting and fast-moving area. This new edition comes fully updated with brand new case studies using working businesses to connect sales theory to the practical implications of selling in a modern environment. This edition continues to place emphasis on global aspects of selling and sales management whilst also covering all of the important elements of the marketing mix. Topics covered include the technological ...

Selling and Sales Management 2012, Pearson Education Limited, Harlow

ISBN-13: 9780273762652

9th edition

Paperback

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Selling and Sales Management 2011, Prentice Hall

ISBN-13: 9780273720652

8th Revised edition

Trade paperback

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Selling and Sales Management 2006, Prentice Hall

ISBN-13: 9780273695790

7th Revised edition

Trade paperback

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Selling & Sales Management 2000, Pearson Education, New York, NY

ISBN-13: 9780273642107

5th edition

Hardcover

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Selling and Sales Management 1997, Trans-Atlantic Publications, London

ISBN-13: 9780273625926

4th edition

Hardcover

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