A primer for those new to selling. You'll explore the psychology of selling, questioning techniques, closing a sale, telephone selling, and more. Through a series of lively exercises you'll learn techniques of selling and the importance of a positive attitude and self-image.

Sales Training Basics 1992, Axzo Press

ISBN-13: 9781560521198

3rd Revised edition

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Sales Training Basics 1988, Kogan Page

ISBN-13: 9781850917946

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