Retailing in the 21st Century

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Say what you will about Wal-Mart and the retailing giants.According to authors Chris Thomas and Rick Segel, of Retailing inthe 21st Century, there will always be room for a solid, well-runlocal store or regional chain with excellent service and or aninteresting market niche. Thomas and Segel show students how to bethat merchant. This book will help students understand how to start a retailbusiness from the ground up. The authors' focus throughout the bookis on being organized and purposeful and knowing every step of theway ...

Retailing in the 21st Century 2005, John Wiley & Sons, Hoboken, NJ

ISBN-13: 9780471723202

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