Public Relations: A Value-Driven Approach

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Updated in a new 5th edition, Public Relations: A Values-Driven Approach teaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valuable introduction to the contemporary dynamics of the field.

Public Relations: A Value Driven Approach 2011, Allyn & Bacon, Old Tappan

ISBN-13: 9780205811809

5th Revised edition


Public Relations: A Value-Driven Approach 2011, Allyn & Bacon

ISBN-13: 9780205223213

5th edition

Unknown binding