Phrases That Sell: The Ultimate Phrase Finder to Help You Promote Your Productsthe Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas, Services, and Ideas

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Phrases That Sell: The Ultimate Phrase Finder to Help You Promote Your Productsthe Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas, Services, and Ideas - Werz, Edward W, and Germain, Sally
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Listing more than 1,000 high-powered phrases and slogans, this "idea generator" is perfect for writers of all kinds. The book includes a brief introduction to the basic principles of writing creative copy and then gets to the heart of the matter: phrases that promote products, services, and ideas.

Phrases That Sell: The Ultimate Phrase Finder to Help You Promote Your Productsthe Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas, Services, and Ideas 1998, McGraw-Hill Education, Lincolnwood, IL

ISBN-13: 9780809229772

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