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Organizational Rhetoric

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Organizational Rhetoric - Conrad, Charles
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Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths about economies and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoric--the strategic use of symbols to manipulate popular opinion and ...

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Organizational Rhetoric 2011, Polity Press, Oxford

ISBN-13: 9780745647173

Paperback

Organizational Rhetoric 2011, Polity Press, Oxford

ISBN-13: 9780745647166

Hardcover