Mobile Commerce: Technology, Theory, and Applications

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M-commerce (mobile-commerce) refers to e-commerce activities carried out via a mobile terminal such as a phone or PDA. M-commerce appliations for both individuals and organizations are expected to grow considerably over the next few years. This text addresses issues pertaining to the development, deployment and use of these applications. Its objective is to provide a single source of contemporary information about mobile commerce including the technology (hardware and software) involved, research on the expected impact of ...

Mobile Commerce: Technology, Theory, and Applications 2012, Information Science Reference, Hershey

ISBN-13: 9781591400448

Hardcover

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