Skip to main content alibris logo
Mktg (with Mktg Online, 1 Term (6 Months) Printed Access Card) - Lamb, Charles W, and Hair, Joe F, and McDaniel, Carl
Browse related Subjects
+ Browse All Subjects

Learn Principles of Marketing YOUR Way with MKTG! MKTG�s easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With the textbook or on its own, MKTG Online allows easy exploration of MKTG anywhere, anytime - including on your device! Collect your notes and create StudyBits� from interactive content as you go to remember what�s important. Then, either use preset ...

loading
    • eBook Details (this title has multiple eBook editions)
    eBook icon PDF eBook Mktg

    This is a digital edition of this title.

    Rent eBook (3 Options)

    Buy eBook

    • Title: Mktg by Charles W. Lamb; Joe F. Hair; Carl McDaniel
    • Publisher: Cengage Learning US
    • Print ISBN: 9781305631823, 130563182X
    • eText ISBN: 9781305888173
    • Edition: 2016 10th edition
    • Format: PDF eBook
    $24.46
    digital devices
    • This is a digital eBook
      Nothing will be shipped to you
    • Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices
    • Most eBooks are returnable within 14 days of purchase
    • Questions? See our eBook FAQ
    • eBook Details
    eBook icon PDF eBook Mktg

    This is a digital edition of this title.

    Rent eBook (3 Options)

    Buy eBook

    • Title: Mktg by Charles W. Lamb; Joe F. Hair; Carl McDaniel
    • Publisher: Cengage Learning US
    • Print ISBN: 9781337116800, 1337116807
    • eText ISBN: 9781337516662
    • Edition: 11th edition
    • Format: PDF eBook
    $39.31
    digital devices
    • This is a digital eBook
      Nothing will be shipped to you
    • Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices
    • Most eBooks are returnable within 14 days of purchase
    • Questions? See our eBook FAQ