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Media Communication: An Introduction to Theory and Process

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Media Communication: An Introduction to Theory and Process - Watson, James
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This text offers an introduction to studying the media, providing wide-ranging coverage of the contexts in which mass media operate, and looking at key issues such as news production, media ownership and control, and audience reception. The book also explores narrative forms and the language of media analysis. Research methods and findings are highlighted in relation to the development of media study and a final chapter assesses rival claims for the Net and virtual reality.

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Media Communication: An Introduction to Theory and Process 2016, Red Globe Press

ISBN-13: 9781137428219

4th edition

Paperback

Media Communication: An Introduction to Theory and Process 2008, Palgrave MacMillan, Basingstoke, England

ISBN-13: 9780230535497

3rd edition

Trade paperback

Media Communication: An Introduction to Theory and Process 1998, Palgrave Macmillan, Basingstoke

ISBN-13: 9780333684009

Paperback