Mass Media in a Changing World with Powerweb 2007 Updated

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This engaging new text introduces students to the world of media through an unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. Mass Media in a Changing World is the story of where the media came from, why they do what they do, and why those actions cause controversies. Each new copy of the text is packaged with a free Media World DVD as well free access to Power Web - a unique collection ...

Mass Media in a Changing World with Powerweb 2007 Updated 2006, McGraw-Hill Humanities/Social Sciences/Languages

ISBN-13: 9780073278995

Revised edition

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