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Mass Customization: Challenges and Solutions

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This book defines the parameters of the emerging business strategy of mass customization, covering the main categories in a systematic examination of: manufacturing systems and mass customization; supply chain management and mass customization; and information systems and mass customization. The book provides a conceptual framework for mass customization, its tools, its solutions, and real-world examples of successful implementations of the business strategy.

Mass Customization: Challenges and Solutions 2011, Springer

ISBN-13: 9781441940766

Trade paperback

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Mass Customization: Challenges and Solutions 2006, Springer, New York, NY

ISBN-13: 9780387322223

2006 edition

Hardcover

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