Marketing Your Library's Electronic Resources: A How-To-Do-It Manual

by ,

Write The First Customer Review

This essential guide to marketing libraries' e-resources shows librarians how to make sure their customers understand what is available to them online and allow them to use their e-resources fully. Marketing Your Library's Electronic Resources provides practical guidance on creating marketing programmes to allow librarians to get the word out about their e-resources. The book explains how libraries cannot just rely on discovery systems to make their customer aware of their e-resources and that the value of marketing means ...

Marketing Your Library's Electronic Resources: A How-To-Do-It Manual 2013, Neal-Schuman Publishers

ISBN-13: 9781555708894

Trade paperback

Select
Marketing Your Library's Electronic Resources: A How-to-do-it Manual 2013, Facet Publishing, London

ISBN-13: 9781856049429

Paperback

Select