Grewal/Levy's Marketing was designed for today's social, mobile and digital student population, with an emphasis on how firms analyze, create, deliver, communicate, and capture value. Underscoring that even the best products and services will go unsold if marketers cannot communicate their value, Marketing explores both fundamentals and new marketing influencers and features comprehensive coverage, topics like social media and ethics integrated throughout, a robust suite of instructor resources, and regularly updated Grewal ...

Marketing 2017, McGraw Hill Higher Education, London

ISBN-13: 9781259709074

6th edition

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Marketing 2015, McGraw-Hill Professional

ISBN-13: 9780077729028

5th edition

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Marketing 2013, Irwin/McGraw-Hill

ISBN-13: 9780078029004

4th edition

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Marketing 2012, Irwin/McGraw-Hill

ISBN-13: 9780078028854

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Marketing 2011, Irwin/McGraw-Hill, New York, NY

ISBN-13: 9780078028830

3rd Revised edition

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Marketing 2011, Irwin/McGraw-Hill

ISBN-13: 9780077451004

3rd edition

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Marketing 2011, Irwin/McGraw-Hill

ISBN-13: 9780078083525

2nd edition

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Marketing 2011, Irwin/McGraw-Hill

ISBN-13: 9780077919733

3rd edition

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Marketing 2009, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780073380957

2nd edition

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Marketing 2009, Irwin/McGraw-Hill

ISBN-13: 9780077387877

2nd edition

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Marketing 2009, McGraw Hill Higher Education, London

ISBN-13: 9780071285469

2nd edition

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Marketing 2008, Irwin/McGraw-Hill

ISBN-13: 9780077240806

Trade paperback

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Marketing 2007, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780073049021

Hardcover

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