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NOTE: You are purchasing a standalone product; MyMarketingLab does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for ISBN-10: 0134058496/ISBN-13: 9780134058498 . That package includes ISBN-10: 0133856461/ISBN-13: 9780133856460 and ISBN-10: 0133876802/ISBN-13: 9780133876802. For undergraduate and graduate courses in marketing management. The gold standard for today's marketing management student. Stay on the cutting-edge with ...

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    eBook icon EPUB eBook Marketing Management

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    • Title: Marketing Management by Kevin Lane Keller; Philip Kotler
    • Publisher: Pearson Education (US)
    • Print ISBN: 9780133856460, 0133856461
    • eText ISBN: 9780133856606
    • Edition: 2015 15th edition
    • Format: EPUB eBook
    $59.99
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