The study guide, written by Bill Carner (University of Texas- Austin), includes key concepts, chapter quizzes, and chapter summaries.

Marketing 1999, McGraw-Hill Companies

ISBN-13: 9780073656458

Unabridged

Hardcover

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Marketing 1999, McGraw-Hill Inc.,US, New York

ISBN-13: 9780072347838

6th edition

Unknown binding

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Marketing 1999, McGraw Hill Higher Education, London

ISBN-13: 9780073658179

6th edition

Paperback

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Marketing 1995, Irwin Professional Publishing, Toronto, Canada

ISBN-13: 9780256120882

2nd Canadian edition

Hardcover

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Marketing 1994, Irwin Professional Publishing, New York

ISBN-13: 9780256132212

4th edition

Hardcover

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Marketing 1993, Irwin Professional Publishing, New York

ISBN-13: 9780256160086

4th edition

Hardcover

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Marketing 1992, Irwin Professional Publishing

ISBN-13: 9780256091823

3rd edition

Hardcover

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Marketing 1989, Irwin Professional Publishing, Boston, MA

ISBN-13: 9780256075137

2nd edition

Hardcover

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Marketing 1989, Irwin Professional Publishing, New York

ISBN-13: 9780256075151

2nd Revised edition

Paperback

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Marketing 1986, Times Mirror Magazine

ISBN-13: 9780801606021

Unknown binding

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Marketing McGraw-Hill Inc.,US, New York

ISBN-13: 9780072478792

Hardcover

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Marketing McGraw-Hill Inc.,US, New York

ISBN-13: 9780071168304

6th edition

Paperback

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