Managing Sustainable Innovation: The Driver for Global Growth

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This book details a novel approach to innovation that emphasizes sustainable and renewable practices. It discusses such companies as Google and Genentech to show how this style of innovation produces sustainable high growth and strong shareholder returns.

Managing Sustainable Innovation: The Driver for Global Growth 2010, Springer

ISBN-13: 9781441946829

Trade paperback

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Managing Sustainable Innovation: The Driver for Global Growth 2009, Springer

ISBN-13: 9780387875804

Hardcover

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