Managerial Economics - McCann, Brian, and Froeb, Luke M., and Shor, Mike
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Teach today's MBA-level learners and future professionals how to use economics most effectively to solve business problems with this breakthrough book. Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS, 4E covers traditional material using a problem-based approach built around common business mistakes. Models are used sparingly, and then only to the extent that they assist readers in determining why mistakes are made and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications ...

Managerial Economics 2014, CENGAGE Learning Custom Publishing, Mason, OH

ISBN-13: 9781305259331

4th edition